The Reluctant Spa Director and the Mission Dream
By Skip Williams. This story of a brother and sister reunited by a ‘dream’ and a ‘mission’ to build a beautiful and successful spa offers valuable insights on the impact of each decision they make about: project feasibility, facility design, business planning, recruiting for success, team building, optimizing profitability, spa menu designs that work, pay systems, and much more. Big Bang Marketing for Spas
If you're looking for some quick ideas to spark your approach spa marketing, then this little 50 page booklet offering a checklist of 100+ high level spa marketing and promotion suggestions might be just what you need. As the booklet says, "Consider them the start of your brainstorming session."
Business Mastery3
Spa Site Book Review: Business Mastery3, A Guide for Creating a Fulfilling, Thriving Business and Keeping it Successful by Cherie M. Sohnen-Moe Day Spas Market - US Report
by Mintel International Group Ltd. - October, 2002. PDF ebook The Day Spa Business Bible
A Publication of The Day Spa Association Day Spa & Medical Spa Directory 2003-2004
From The Day Spa Association & The International Medical Spa Association Day Spas Market - US Report
From Mintel International Group Ltd. - October, 2002. e-book (Acrobat Reader) The Esthetician's Guide to Business Management
Secrets of running a successful skin and body salon -offering everything form business plans marketing to deciphering the laws governing salons. Massage Therapy Career Guide for Hands-On Success
Spa Site Book Review: Massage Therapy Career Guide for Hands-On Success by Steve Capellini Milady 's Professional Estheticians : Student Workbook
Accompanies Milady's Standard Textbook for Professional Estheticians Milady's Skin Care and Cosmetic Ingredients Dictionary
A reference for assessing product ingredients, quality, and their effect on the skin, hair, and nails. Milady's Standard Textbook for Professional Estheticians
Eighth edition is a complete resource that fully explains and illustrates the knowledge and skills a student needs to prepare for a career as a professional esthetician in the diversified areas of skin care, including the cosmetic industry. Milady's State Exam Review for Professional Estheticians
Refresher for reviewing data presented in Milady's Standard Textbook for Professional Estheticians Opening a Spa by Melinda Minton
“Opening a Spa” offers would-be spa owners or managers all the steps necessary to plan, open and operate a profitable spa facility. Pay Structures that Pay Off
A CD by Minton Business Solutions Salonovations' Day Spa Operations
Covers all the practical aspects of planning, operating, and maintaining a flourishing day spa. SalonOvations' Day Spa Techniques
Ideas to transform your salon into a day spa. The Spa Encyclopedia
Spa Site Book Review: The Spa Encyclopedia: A Guide to Treatments & Their Benefits for Health & Healing by Hannelore R. Leavy and Reinhard R. Bergel, Ph.D. Spa Professional Bookstore - Bodywork
Spa Professional Bookstore - Bodywork Spa Professional Bookstore - Manicure
Spa Professional Bookstore - Manicure Spa Professional Bookstore - Massage Career
Spa Professional Bookstore - Massage Career Spa Professional Bookstore -Trigger Point Massage
Spa Professional Bookstore - Trigger Point Massage / Myofascial Therapy SpaTrade's 2003 Path to Profitability for Day Spas
SpaTrade's 2003 Path to Profitability is an excellent resource to help spa owners and management stay on top of business trends in the Day Spa Industry. It provides indispensable insights to help spa businesses succeed in an increasingly competitive market.
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