Massage therapists might be right out of massage school or have twenty years experience -- and it costs the same! So how do you find great massage therapists, especially if you hope to see them for massage on a regular basis? Watch a video on finding a massage therapist.
Getting recommendations for massage therapists from friends is always a good idea. You can even ask massage therapists for a recommendations if they are moving, don't do the kind of massage you're looking for, or work at a fancy spa that is out of your budget for ongoing treatments. If you're local, massage therapists might even have a private practice at more affordable rates.
It helps if you can describe the kind of massage that you like so you get matched up with the right massage therapist. It tends to be "pot luck" at spas, and you get whoever is available at the time you want. But the more information you can give the receptionist (and the further ahead you book) the more options you'll have. Request specific massage therapists if you have a referral.
Massage therapists in private practice usually have pamphlets describing their experience and philosophy and the type of massage they do. Look for them in chiropractor or naturopathic doctor offices. If you like what you read, give them a call and ask a few questions.
Find out what style the massage therapists prefer, and what kind of special massage modalities they're trained in. These can include reflexology, Shiatsu or Thai Massage.
At least five years experience is a good foundation for massage therapists. There are talented beginners and burned-out vets, but you're more likely to find master massage therapists when they've had ten years experience.
Ultimately, you only know if you're a good fit when you give massage therapists a try. Are you comfortable with their work -- and the space they work in? Ultimately that will determine whether you want to come back.